Senior Optimization Associate
After moving back to Dallas from College Station in 2015, Allison discovered her passion for innovation and the inbound methodology, including social media and search optimization. Her goal is to relay these passions into results-driven success.
Prior to joining NextAfter, Allison managed marketing strategy for top brands in the fresh produce industry at an agency in Addison. She was instantly attracted to the NextAfter team by the unique opportunity to align her love of marketing with her faith and life mission.
Allison is passionate about building and nurturing relationships with people. She loves to serve clients by delivering creative solutions to their pain points. In particular, Allison loves to help clients understand their value as a nonprofit, capture their story in a way that creates an emotional connection with their donors, and use that to develop lifelong advocates.
Allison has a bachelor’s degree in communication from Texas A&M University and currently lives in the Dallas/Fort Worth area with her husband Ryan. They enjoy cooking together, staying active and cheering on their beloved Aggies (whoop!).