Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Nathan and Brady from NextAfter on 2019 and Neat Experiments – The Generosity Freakshow

Published by Brady Josephson

The first pod of 2020 takes a look back at 2019 as Nathan and Brady talk about some of the highlights from the past year, share some of the things they’ve learned, and discuss a few of the neatest experiments.

Links & Resources

  • Experiments: https://www.nextafter.com/research/
  • Research: https://www.nextafter.com/resources/

Nathan and Brady from NextAfter on 2019 and Neat Experiments

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Doug White, Author of Wounded Charity, on Fundraising Ethics, Media Coverage, and Generosity – The Generosity Freakshow

Published by Brady Josephson

Doug White — an author, teacher, advisor to nonprofit organizations and philanthropists — joins to discuss his new book Wounded Charity among other things. Doug shares how organizations should respond to a crisis as well as how the media covers, creates, or convolutes a crisis before sharing more broadly on giving, philanthropy, and generosity.

Links & Resources

Doug White, Author of Wounded Charity, on Fundraising Ethics, Media Coverage, and Generosity

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Marta Serra-Garcia, Behavioral Economist and Professor at UCSD, on Pledging Research – The Generosity Freakshow

Published by Brady Josephson

Pledging has been used in fundraising for years but does it work? How could it be improved? Used for online gifts? Marta Serra-Garcia — a behavioral economist and an Assistant Professor of Economics & Strategic Management at the University of California San Diego — joins to discuss some new research covering the subject of pledging before discussing upcoming research and how generosity can be optimized.

Links & Resources

Marta Serra-Garcia, Behavioral Economist and Professor at UCSD, on Pledging Research

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Designing a Great Peer-to-Peer Campaign with Alexandra Ryan from Movember – The Generosity Freakshow

Published by Brady Josephson

Since 2003 Movember has funded more than 1,250 men’s health projects around the world with funds mostly raised through a month-long peer-to-peer focused campaign. But how do you create a great campaign? Or how do you make changes to an already good one to make it great? We discuss these questions and more with Alexandra Ryan — Global Lead of Fundraising Products for Movember — and dig into what she and her team did specifically with ‘Move’ and their award-winning work in 2018.

Links & Resources

Designing a Great Peer-to-Peer Campaign with Alexandra Ryan from Movember

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Brady Josephson, from the NextAfter Institute, on Cultivation, Donation Pages, and Training – The Generosity Freakshow

Published by Brady Josephson

Your usual host, Brady Josephson, hops on the other side of the mic to share about new research studying 204 donation pages and another one looking at 2,589 nonprofit emails as well as the launch of the NextAfter Institute for Online Fundraising.

Links & Resources

Brady Josephson, from the NextAfter Institute, on Cultivation, Donation Pages, and Training

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Nick Ellinger from DonorVoice and The Agitator on The Power of Listening – The Generosity Freakshow

Published by Brady Josephson

If want to grow giving, shouldn’t we better understand the reasons why people do, or do not, give? Or why they choose to give again and over time? Nick Ellinger, VP of Marketing Strategy at DonorVoice, Editor at The Agitator, and author of The New Nonprofit, shares from his work and research on how we can listen to donors and what to listen for to increase engagement and ultimately grow giving.

Links & Resources

Nick Ellinger from DonorVoice and The Agitator on The Power of Listening

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Carl Tsukahara, Chief Marketing Officer at Optimizely, on What’s Next in the World of Optimization – The Generosity Freakshow

Published by Brady Josephson

What is ‘optimization’, how are organizations using it successfully, and where is it headed? All questions discussed in this episode with Carl Tsukahara, Chief Marketing Officer at Optimizely — the world’s leading experimentation platform.

Links & Resources

  • Optimizely: https://www.optimizely.com/
  • A/B Test Sample Size Calculator: https://www.optimizely.com/sample-size-calculator/

Carl Tsukahara, Chief Marketing Officer at Optimizely, on What’s Next in the World of Optimization

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Drew Seman from Cro Metrics on Sierra Club Testing & Optimization – The Generosity Freakshow

Published by Brady Josephson

In this episode, Drew Seman, now Director of Product Management at Cro Metrics (a website optimization consulting firm), shares from his experience running digital fundraising, advertising, and website optimization at Sierra Club. Drew talks about the culture of testing, walks through some of their experiments, and discusses what’s holding nonprofits back when it comes to testing.

Links & Resources

Drew Seman from Cro Metrics on Sierra Club’s Testing & Optimization

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Nathan Chappell from Futurus Group on Artificial Intelligence – The Generosity Freakshow

Published by Brady Josephson

What the heck is AI, really, and what role can it play in helping grow, improve, and optimize giving? Nathan Chapell, President of Futurus Group, shares his answers from his vast experience in business, philanthropy, and tech.

Links & Resources

Nathan Chappell from Futurus Group on Artificial Intelligence

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA


Listen to inspiring and thought provoking philanthropy conversations with The Generosity Freakshow podcastStart Listening »

Maximizing Happiness with Michael Norton from Harvard Business School and Co-Author of Happy Money

Published by Brady Josephson

How can you use money to maximize your happiness? What role does charitable giving play? And how can we make donors even happier when they give? All discussed in this episode with Michael Norton, a professor at Harvard University and co-author of ‘Happy Money’.

Links & Resources

Maximizing Happiness with Michael Norton from Harvard Business School and Co-Author of Happy Money

Listen and Subscribe

Listen to this episode, past episodes and get all future ones by following/subscribing on:

Feedback? Ideas? Get in Touch.

Want to come on the podcast? Have questions you want us to answer or guests you think we should have on? We’d love to hear from you, email us at podcast@nextafter.com.

About the author:

Avatar

Brady Josephson

Brady Josephson is a charity nerd, entrepreneur, digital marketer, professor, and writer. At NextAfter, he focuses on business development and partnerships, content creation, and marketing. He's also a huge Liverpool FC fan. #YNWA