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Gabe Cooper, Author of Responsive Fundraising, on Responsive Fundraising – The Generosity Freakshow

Published by Brady Josephson

How can your fundraising be more responsive? Seems like a pretty pressing question but it’s a concept Gabe Cooper — CEO of Virtuous Software — and his team have been thinking about and been working on for a while. In fact, he recently wrote a book on the subject. In this episode, he discusses what Responsive Fundraising is, its key tenants, and what it looks like before sharing some of his views and experiences navigating the coronavirus pandemic.

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Brady Josephson

Brady is a charity nerd. He's an adjunct professor, fundraising writer, speaker, and podcast host and a huge Liverpool FC fan (#YNWA). At NextAfter, he oversees training and research to help nonprofits raise more money online to fund their life-changing work.