Cracking the Code of Facebook Fundraising

This event took place on February 21st, 2017

One of the most elusive challenges that nonprofit fundraisers face is how to effectively acquire new donors online.

The good news is  that the answer to this  problem is a tool you probably  use already: Facebook.  Think about it – Facebook has more data on what people value than any other tool or database.

The unfortunate truth is that most people don’t know how to leverage this data effectively for online fundraising. And we’re left with one question:

How do we utilize Facebook to reach likely donors and influence them to give a gift?

Over the past few years, Jeff Giddens has developed a proven strategy to turn Facebook into your most reliable source of new donors.

In this live broadcast, Jeff walks through this strategy and shows you exactly how to start using Facebook to acquire new donors and lift your online revenue.

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Additional Resources

Turning Likes Into Donors

Turning Likes Into DonorsIn this free eBook, you’ll find an overview of the Facebook donor acquisition strategy covered during the Cracking the Code of Facebook Fundraising live broadcast. You’ll learn the main steps required to target and engage your likely donors via Facebook advertising, convert them into donors, and measure your success. Download Turning Likes Into Donors

6 Ways to Grow Your Email File

6 Ways to Grow Your Email FileHaving an effective landing page for your offer is essential to to an effective Facebook donor acquisition strategy. This free eBook will provide you with 6 ways to optimize your landing page, helping you acquire more email addresses and moving more people one step closer to a donation. Download 6 Ways to Grow Your Email File