Dramatically Improve Your Fundraising & Marketing in Minutes

Get a customized assessment with specific action items to improve your fundraising for free until November 20th.

About NextAfter   

NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work. 

© 2020 NextAfter. All Rights Reserved.   

5810 Tennyson Parkway, Suite 102,  Plano, TX 75024 


How do you know whether or not your fundraising and marketing are working?

You can look at your own metrics and make a judgement call based on your instincts. But research shows that expert instincts are often no better than a coin toss.

You can spend $50,000 on a consulting engagement. But that can take months to conduct and be very disruptive to your teams that are hard at work talking with donors and running campaigns.

Or you can compare your organization’s performance to others with benchmark reports. But quality benchmark reports are few and far between. And they’re rarely – if ever – customized to your organization and your needs.

That’s why we’ve partnered with the Global Center for Nonprofit Excellence to give you a free, customized benchmark report that can help you pinpoint the exact areas of your marketing and fundraising that have opportunities to make improvements and boost performance.

What fundraisers say about NextAfter resources:

"What I like about your materials is that you really understand development and how it works and the importance of the relationship and getting the most out of every encounter."

- Margaret, Layne Consulting

"Honestly- no other organization nails the everyday issues/tips/experiences of the fundraising shop like NextAfter. I really, really appreciate the work that goes into your findings as it is SO helpful for us in the digital fundraising field. Keep up the great work!"

- Anna, Lakehead University


For a limited time, Amy Harrison will answer all of your questions in the comments right on the training page.


Get a personalized look at your nonprofit's performance within minutes

In this free, customized report, you’ll answer 60 questions about your organization related to your fundraising and marketing that will help you analyze your effectiveness in six key areas:

  • Communications and Technology
  • Donor Growth & Engagement Strategies
  • Integrated Strategic Marketing & Branding
  • Marketing & Fundraising Ethics
  • Measurable Objectives & Outcomes
  • Regulatory Compliance

Once you complete the assessment, you’ll receive a customized report showing your overall effectiveness scores, how you score in these 6 key areas, and 3 specific action items to start improving your fundraising and marketing.

Get your customized report for free until November 20th

This customized report – called OpX360® – normally costs up to $995 to get a personalized assessment of your marketing, fundraising, and communications.

For a limited time, this report is available to you for free.

In addition to your personalized report, we’ll compile all of the assessments and scores to create a brand-new Nonprofit Fundraising Executive Benchmark Study to be released in 2021.

Your organization’s performance will be kept anonymous and will give you the opportunity to get an even clearer picture of how your fundraising and marketing compares to industry peers.

Here's how the free assessment works...

Take the free assessment.

Get your instant results.

Make specific improvements.

Begin the assessment and rate how 60 statements currently reflect your nonprofit’s marketing, fundraising, and communications.

Within minutes, you’ll receive your customized report to see how you score overall as well as across 6 key elements.

You’ll get 3 specific next steps tailored to your organization that can help you improve your marketing, fundraising, and communication scores.

Start Your Free Assessment

Start your free assessment, get your instant results, and be the first to get access to the new Nonprofit Fundraising Executive Benchmark Study by selecting the option below that best describes your role.

"Over a week, our leadership team went through process improvement training. However, the beauty of OpX360® is that it requires no training and, in minutes, you have a clear understanding of what practices need your attention and a plan on how to do that. "

Bruce Johnson
Nonprofit President and Leadership Advisor

Regular Price: $995

Your Price: FREE


until November 20th


You'll enroll in the assessment and set a login on the next page via The Global Center for Nonprofit Excellence.

Which option best describes your role?

CEO / Executive Director

Start My Free Assessment »

Chief Development Officer,
CMO, or Vice President

Start My Free Assessment »

Fundraising & Marketing Staff

Start My Free Assessment »

If prompted, enter the code NEXTAFTER-BOARD to access the assessment for free.

If prompted, enter the code NEXTAFTER-CEO to access the assessment for free.

If prompted, enter the code NEXTAFTER-CDO to access the assessment for free.

If prompted, enter the code NEXTAFTER-STAFF to access the assessment for free.