You can achieve significant fundraising lifts through a NextAfter Research Partnership
Why do people give? In our quest to answer this question we have performed hundreds of online experiments with nonprofit organizations of all sizes. Over the past three years our research partners have experienced, on average, a 101.8% increase in donations.
We currently have openings for research partnerships in the following fields:
Email signup optimization (to grow your email file)
Email engagement optimization (to generate more opens and clicks)
Value Proposition testing & Landing Page Optimization (to inspire more donations and higher average gifts)
The goal of a NextAfter research partnership is to:
Learn more about your donors and what inspires them to give.
Foster a culture of optimization that leads to perpetual improvement and better results.
Adopt optimization techniques and scientific testing protocols
Increase revenue by optimizing the three key metrics that drive online revenue – Traffic, Conversion, and average gift size through our FCORM system.
If you are interested in applying for a research partnership with NextAfter, please complete our preliminary screening form below.