Get the latest research from NextAfter to improve your year-end fundraising
With the critical year-end fundraising season approaching, we took a look at 17,263 emails from 151 charities (100 of which are in the Chronicle of Philanthropy’s Philanthropy 400) that we captured during the year-end season, and analyzed them using optimization methodologies used by Fortune 500 enterprises.
As we looked at the data, we asked a few specific questions, such as:
- When is the best time to send an email?
- When should you start your fundraising campaign?
- How much email is too much?
- How is the best way to get a donor’s attention?
The findings that we discovered reveal 10 unique ideas that nonprofits can test in their online fundraising during the year end season to cut through the clutter and grow their online revenue.
Raise more money this year end by getting your free copy of our recent study. Simply fill out the form below and we will send the results of the research directly to your inbox.