Selling the intangible: Increasing the nonprofit value proposition
Resources Home

Selling the Intangible: Increasing the Force of the Nonprofit Value Proposition

Published by Tim Kachuriak

Here’s a quick interview I did with Daniel Burstein of MECLABS on nonprofit value proposition.

I’ll be speaking on this subject at the upcoming MECLABS summit in New York City on May 21-23.

Working with nonprofit organizations, we see incredible power in the value proposition. When we can convey a nonprofit’s value proposition and communicate it with tremendous force, people don’t just say yes, they say HECK YES. A stronger nonprofit value proposition can not only unlock more donors, but can cause existing donors to give more generously.

Be the First to Know About Upcoming Events

Make sure you don’t miss the next online fundraising webinar – packed with data-driven insights, tactics, and strategies from our library of 2500+ online fundraising experiments.

Where should we send your notification about the next webinar?

  • This field is for validation purposes and should be left unchanged.
Published by Tim Kachuriak

Tim is the Chief Innovation & Optimization Officer for NextAfter. Tim has accomplished a lot over his career between driving online fundraising growth for countless nonprofits, sitting on the board of multiple nonprofits, and being a sought-after international speaker. But his biggest accomplishment may be winning "Best Stage Presence" for the 1991 Pittsburgh Boys Choir.