If you’re like most nonprofits, you use Facebook to build an audience of fans and tell them about the great work your organization does.

But the question I’ve heard over and over is this: How do I turn Facebook fans (or “likes”) into donors?

We’ve been perfecting a model that will help you turn Facebook into your best source of new email addresses, donors, and dollars. This eBook clearly unpacks that  model and gives you everything you need to start your first Facebook  campaign today.

In this book, you’ll learn:

  • How to create a killer Facebook ad
  • How to target your organization’s best prospects
  • 7 elements of an effective email acquisition page
  • The 4 pillars of a strong value proposition to convert visitors to donors.

Get your free copy of  Turning Likes Into Donors: The Definitive Guide to Facebook Advertising for Nonprofits  by completing the form below.

Definitive Guide to Facebook Advertising for Nonprofits

Everything you need to plan, build, and execute your highest-grossing online fundraising campaign yet!


 fundraisers have downloaded and trust NextAfter's free resources.

Get your FREE Turning Likes Into Donors eBook Now

"What I like about your materials is that you really understand development and how it works and the importance of the relationship and getting the most out of every encounter (be it in person or with materials or digitally or in traditional or social media). 

So far I am just enjoying what you are doing and thank you for it."

Margaret Layne, Layne Consulting

What fundraisers say about NextAfter's resources...

About NextAfter   

NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work. 

© 2024 NextAfter. All Rights Reserved.   

5810 Tennyson Parkway, Suite 102,  Plano, TX 75024