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The 2020 Small Nonprofit Benchmark

Webinar Presenters

What fundraisers are saying about NextAfter webinars:

Courtney Gaines
Senior Director of Optimization

"It was great! I have a lot of ideas for moving forward and your examples were real and backed with data. So helpful." – Amy

Brady Josephson
Managing Director, NextAfterInstitute

"You have by far the best webinars in the industry. As a 20 year veteran I don’t go to meetings or watch webinars – except yours."   – Mary Lee

Nathan Hill [Host]
Marketing Director, NextAfter

A free  webinar previewing insights from the fundraising data of over 1800 nonprofit organizations

Why should you care how your fundraising compares to other organizations?

At the end of the day, it’s your own bottom line that’s most important – but looking at how other organizations like yours are fundraising can help you set expectations for your own fundraising efforts.

And in this free webinar, you’re going to see the initial insights and results from a brand-new, first of its kind study analyzing the fundraising trends, behaviors, and strategies of small nonprofits.

What to expect from the webinar

In the webinar on May 26th at 1pm central time, you’ll hear from Brady Josephson, the chief researcher for The 2020 Small Nonprofit Benchmark – produced in partnership with Network for Good.

In the first half, you’ll gain insights from a survey of 900 small nonprofits related to:

  • Broader fundraising strategies
  • Investment in online advertising
  • Usage of fundraising tools and platforms

Reserve your spot for the free webinar

Reserve your spot for the free webinar previewing early insights from The 2020 Small Nonprofit Benchmark Study using the form below.

May 26, 2020 @ 1pm Central Time

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And in the second half, you’ll see what we learned from the fundraising performance metrics of 1800 small nonprofits with insights into:

  • What to expect from your key fundraising metrics
  • Fundraising and donor trends over time
  • What kinds of donors compose the average organization’s donor list

About the new research

This new research study, conducted with Network for Good, is the first benchmark study of its kind focused exclusively on small nonprofits. Insights are derived from:

  • Strategies and goals from a survey of 900+ small nonprofits
  • Fundraising performance metrics from 1800+ small nonprofits