Online Fundraising Benchmark Report

Help Create a New Online Fundraising Benchmark and Get A Free Report for Your Organization.

Join the 2019 Online Fundraising Benchmark Report

Get new insights into how you can start raising more money online when you join the 2019 Online Fundraising Benchmark by providing these 3 key online fundraising metrics – web traffic, conversion rate, and average gift size.  Fill out the following information using data from the 2018 calendar year, and we'll add your organization to the new online fundraising benchmark report.

Once we've analyzed all the responses, we'll send you a free copy of the 2019 Online Fundraising Benchmark Report so that you can see how your organization measures up.

About NextAfter   

About NextAfter NextAfter is a fundraising research lab and consultancy NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work.

© 2019 NextAfter. All Rights Reserved.   

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This free online fundraising benchmark report will measure how you're doing and identify opportunities where you can optimize, improve, and grow.

Why do nonprofits need a new fundraising benchmark?

The two things nonprofit leaders across North America want to know the most are:

  • How do we compare to other organizations?
  • How can we raise more money?

In order to answer these questions, you have to have a wide-ranging set of data to compare yourself to. But for many years, all the  available nonprofit benchmarks have been based on old data. And on top of that, most benchmarks force you to compare yourself to organizations that look very different from your own.

To create a new and more insightful benchmark,   we need your help.

All you need to do is provide the   three key online fundraising metrics along with your name, email, and organization. As thanks for participating, we'll send you a free copy of the  full 2019 Online Fundraising Benchmark Report when it's complete.

Your data is secure.  All online fundraising  metrics will be anonymized in the final benchmark report and will never be shared with any 3rd party.

Be sure to use data from the 2018 Calendar Year.