Senior Vice President, Optimization
Jeff Giddens is obsessed with optimizing online fundraising through rigorous testing and innovation. He’s helped clients like Hillsdale College, Feed the Children, Prison Fellowship International, Hoover Institution, Dallas Theological Seminary, and CaringBridge find innovative ways to acquire more names, donors, and dollars.
Jeff began his career in alumni fundraising for a family business before transitioning into the broadcast media world to lead digital marketing for Mark Cuban’s television network AXS TV. He then returned to fundraising, working within and alongside nonprofit organizations before joining NextAfter in January of 2014.
A Tennessee native, Jeff has a bachelor’s degree in Communications from Abilene Christian University. He and his family live in the Lake Highlands area of Dallas, Texas.