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NextAfter's Proven & Tested Digital-First Fundraising Framework can give you...

A data-driven roadmap for strategic fundraising growth in just 90 days

Let us help you develop and execute a data-driven plan to fill your donor pipeline, boost retention, and grow your revenue from new, existing, and hidden donors.

the heritage foundation

Trusted by some of the world's leading nonprofit organizations

We exist to help you make the biggest impact possible

Your most valuable donors are online. And organizations that embrace a data-driven, digital-first approach are outpacing industry trends. Over the past 5 years, a digital-first approach has helped our clients achieve exceptional growth.

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New donor growth

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Donation volume growth

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Donation revenue growth

You have a vision, we bring the strategic clarity you need to move your mission forward

Get your data-driven plan to grow revenue, maximize ROI, boost retention, and minimize risk. The 3-Year Fundraising Roadmap includes:

In-Depth Donor Audit

Our team of data scientists will perform a thorough 14-point diagnostic of your data, channels, and conversion pathways. Connect your data and uncover your biggest opportunities for growth.

Design of Experiments

Your 3-year Roadmap will also include a custom Design of Experiments to run on your donation pages, landing pages, paid ads, email appeals, and more for continued growth. Know exactly what inspires your donors to give. 

Tactical Growth Roadmap

Based on our findings, we’ll present an initiative timeline that will layout clear, specific, and actionable steps to grow your fundraisingEliminate guesswork and get a plan for sustainable growth.

Budget & Projections

Your roadmap will include a detailed 3-year budget, broken down by key initiative, plus a performance pro forma based on industry benchmarks and data from 7,000+ fundraising experiments. Know where to invest and what to expect.

Does this sound familiar?

  • You know your donors are online but digital is overwhelming, our team is stretched thin, and we aren’t sure where to start.
  • You’re sending emails and running a few ads but haven’t seen much traction.
  • Your data is siloed and you don’t have a reliable way to understand what resonates with your audience.
  • You know how important digital is but have struggled to get alignment or buy-in from your board.

Maybe you’re further along in your digital fundraising journey but your team is simply maxed out — you know you could probably be doing better but need someone to show you how.

Enter the 3-Year Fundraising Roadmap. Here’s how it works:

PART 1
Our team of data scientists will work to uncover the answers to several dozen diagnostic questions, exploring how your organization:

🔎 Initiates Relationships with Supporters

🔎 Motivates Visitors to Take Action

🔎 Cultivates Relationships

🔎 Facilitates the Right Actions

🔎 Activates Donors to Become Ambassadors


PART 2

We’ll interpret our findings and lay out a clear, specific, and actionable plan to help you achieve your fundraising and revenue goals. 

Your 3-Year Roadmap will include:

A timeline of initiatives to implement over a 3-year span

Specific projects to implement right away for quick wins

Cost and revenue projections for each fundraising initiative

You’ll also receive a customized, in-depth a/b testing plan that can multiply the effectiveness of your online fundraising efforts to generate even more donors and revenue.


PART 3

NextAfter will work alongside your team to help you execute the plan, stay on track, and continue optimizing for growth

And it all begins with a simple conversation.

Our digital fundraising partnerships work best for...

Innovative Organizations

Your mission is so important that you are willing to make a significant investment to ensure it continues moving forward.

Established Organizations

You have the budget, team, and technology that make digital-first fundraising possible, or are willing to make a significant investment in digital today.

Digital Organizations

You understand the value of digital fundraising or are at least open to the idea that your donors are already online and are willing to invest time, budget, and resources in testing and optimization.

Want to connect with a human?

Every great outcome begins with a great conversation. Click below to get things started with Paul Clowe.

Here's what you can expect

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Our fundraising partnerships work best for...

Not ready yet?

You can get started on your own by accessing our library of over 10 online fundraising certificaiton courses built off of years of testing.