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Donation Pages | Copy

Not Valid

How shortening copy on a donation page impacts donations

July 19, 2024 Element tested: Donation Pages | Copy donor conversion
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-6.3
Not Valid

How adding social proof to a donation page impacts donations

July 11, 2024 Element tested: Donation Pages | Copy social proof
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-15.8
153.3% lift

How detailing the benefits of donating any amount using a monthly giving premium and incentive language impacted recurring donor giving and overall page conversion

July 19, 2024 Element tested: Donation Pages | Copy donor conversion monthly donor Recurring Giving
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153.3
Not Valid

How reducing organizational references and using donor-centric language impacted gifts

July 29, 2024 Element tested: Donation Pages | Copy donor conversion donor-centric
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21.2
Not Valid

How adding copy about giving monthly on a donation page impact recurring gifts

September 27, 2024 Element tested: Donation Pages | Copy donor conversion monthly donor
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-29.2
Not Valid

How adding emphasis on recurring giving impacts recurring gifts

July 26, 2024 Element tested: Donation Pages | Copy Recurring Giving
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98.5
Not Valid

How Adding the Impact of the Individual Donor Makes Affects Conversions

July 26, 2024 Element tested: Donation Pages | Copy donor conversion
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40.7
Approaching Validity

How using donor-centric language on a campaign donation page affects conversion rates

August 12, 2024 Element tested: Donation Pages | Copy donor conversion donor-centric
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23.3
Not Valid

How using a credible figure to talk in first person on a donation page affects conversion rate

August 12, 2024 Element tested: Donation Pages | Copy donor conversion
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29.6