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text message

32.4% lift

How a shorter message impacted donor conversion for texting audiences

January 5, 2022 Element tested: donor conversion text message
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32.4
80.1% lift

How sending a follow up email impacted revenue from a text campaign

October 27, 2023 Element tested: donor conversion Email Fundraising | Call-to-Action text message
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80.1
Not Valid

Does mentioned a previous text message impact conversions?

November 27, 2023 Element tested: donor conversion text message
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1.1
Not Valid

How removing an image in an MMS message affects donor conversion rate

February 5, 2024 Element tested: donor conversion text message
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83.0
Not Valid

How removing an image in an MMS message affects donor conversion rate

February 6, 2024 Element tested: donor conversion imagery text message
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83.0
-36.2% drop

How removing an image in an MMS message affects opt-out rate

February 5, 2024 Element tested: imagery text message
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-36.2
Approaching Validity

Will a missional ask or a premium offer perform better as a text message

July 5, 2024 Element tested: text message
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42.2
Not Valid

How additional cultivation and text appeals amid a High Urgency campaign impact donor giving

October 14, 2024 Element tested: donor conversion high urgency text message
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-1000000.0
49.2% lift

How offering a pledge AND resource combo performed against just the resource

October 28, 2024 Element tested: text message
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49.2