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Email Fundraising | Sender

26.8% lift

How the kind and tone of cultivation emails sent can impact donor conversion

September 12, 2019 Element tested: Email Fundraising Email Fundraising | Sender
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26.8
-36.2% drop

How adding a personal story impacted email engagement

July 22, 2019 Element tested: Email Fundraising Email Fundraising | Sender
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-36.2
23.2% lift

How multiple links impacted subscriber engagement

October 27, 2020 Element tested: Email Fundraising Email Fundraising | Sender Email Fundraising | Subject Line
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23.2
Not Valid

How the sender did not impact donor conversion rates for prospecting emails

February 12, 2019 Element tested: Email Fundraising Email Fundraising | Sender Key Metrics | Conversion Rate
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-1.3
21.7% lift

How the fear of loss of membership benefits increased donor conversion rate

February 18, 2019 Element tested: Email Fundraising Email Fundraising | Sender Email Fundraising | Subject Line Key Metrics | Conversion Rate Key Metrics | Revenue Revenue
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21.7
149.8% lift

How a change in sender influenced donations

September 20, 2019 Element tested: Email Fundraising Email Fundraising | Sender
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149.8
38.2% lift

Does an email sent from an individual produce a higher open rate than an email sent from an organization?

May 7, 2019 Element tested: Email Fundraising Email Fundraising | Sender Key Metrics | Conversion Rate
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38.2
7.4% lift

How sending from a person at an organization rather than just a person makes a difference in open rates

January 14, 2019 Element tested: Email Fundraising Email Fundraising | Sender
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7.4
-23.5% drop

How sending from a person rather than an organization impacts open rates

January 20, 2019 Element tested: Email Fundraising Email Fundraising | Sender
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-23.5