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Determining the Right Email Copy Length for Hillsdale College
Determining the Right Email Copy Length for Hillsdale College
What a 30% Drop in Conversion Taught Us About Credibility, a Signature, and Where to Place the Ask
How Visually Increasing Urgency in an Email Increased Response Rate by 51.1%
The Power of Free: How One Word Increased Clickthrough Rate by 29.4%
How Clarifying the Value Proposition Led to a 86% Increase in Donations for CaringBridge
Unlocking the Power of Non-Cash Giving [Video]
How the Texas State Historical Association Increased Member Conversion by 146.5%
The (Occasionally Acceptable) Cost of Friction
Optimize Your Online Fundraising
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