Advertising - Digital Fundraising Research Library | NextAfter
Services
Research
Learn
About
let us help
Advertising
View all experiments designed to help improve results from nonprofit advertising efforts.
Filter by type
Slavic Gospel Association
e3 Partners
Belmont Abbey College
National Center on Sexual Exploitation
Save the Children
Alley Cat Allies
Alliance Defending Freedom
Americans for Prosperity
Back to the Bible
Bill of Rights Institute
Billy Graham Evangelistic Association
Boys Town
Buckner International
Canadian Taxpayers Federation
Care Net
CaringBridge
Colson Center
Compassion International
Competitive Enterprise Institute
CRISTA Ministries
Dallas Theological Seminary
Emails
Every Home for Christ
FamilyLife
Federation for American Immigration Reform
First United
Focus on the Family
Food for the Poor
George W. Bush Presidential Center
Global Volunteer Network
Good of All
Harvest Ministries
Heartlight Ministries
Heritage Action for America
Hoover Institution
Human Coalition
Human Liberty
iDonate
Illinois Policy Institute
Jerusalem Prayer Team
Jewish Voice Ministries
Jews for Jesus
KCBI
KUOW
Leadership Institute
LifeSite
Marriage Today
Media Research Center
Moody Radio
Museum of the Bible
National Breast Cancer Foundation
NextAfter
Pregnancy Decision Line
Ronald Reagan Presidential Foundation & Institute
Run for Water
Senator John Cornyn
Stanford Graduate School of Business
Susan B. Anthony List
Teen Mania
Texas Public Policy Foundation
Texas State Historical Association
The Fund for American Studies
The Heritage Foundation
The Missionary Oblates of Mary Immaculate
FIlter by topic
Advertising
Donation Pages
Donation Pages | Copy
Donation Pages | Design
Donation Pages | Form
Donation Pages | Headline
Email Acquisition
Email Acquisition | Copy
Email Acquisition | Design
Email Acquisition | Form
Email Acquisition | Headline
Email Fundraising
Email Fundraising | Call-to-Action
Email Fundraising | Copy
Email Fundraising | Design
Email Fundraising | Sender
Email Fundraising | Subject Line
Engagement
Key Metrics | Average Gift Size
Key Metrics | Conversion Rate
Key Metrics | Revenue
Key Metrics | Web Traffic
Recurring Giving
Sort by:
Most recent
Highest Lift
-29.0% drop
How adding a signer to a recurring ask popup affects clickthrough rate
November 8, 2020
Element tested: Advertising
View the experiment
-29.0
-99.0% drop
How explaining the content inside an email newsletter affects email acquisition rate
November 8, 2020
Element tested: Advertising
View the experiment
-99.0
55.9% lift
Helpful language vs admonishment on a devotional landing page
November 8, 2020
Element tested: Advertising
View the experiment
55.9
Not Valid
How a pledge at the end of an article impacts recurring donor conversion rate
September 22, 2020
Element tested: Advertising Key Metrics | Conversion Rate Recurring Giving
View the experiment
0.0
22.5% lift
How a supportive top banner affects clickthrough rate on a mobile popup
September 22, 2020
Element tested: Advertising
View the experiment
22.5
Not Valid
How a supportive top banner affects clickthrough rate on an exit-intent desktop popup
September 22, 2020
Element tested: Advertising
View the experiment
0.0
396.2% lift
How a pledge at the end of an article impacts email signup rate
September 22, 2020
Element tested: Advertising Email Acquisition Email Acquisition | Copy Email Acquisition | Form
View the experiment
396.2
160.5% lift
How using purchase optimization in Facebook ads increases instant donor conversion and lowers cost per donor
September 22, 2020
Element tested: Advertising
View the experiment
160.5
-52.9% drop
How an invitation ask instead of a consideration ask affects clickthrough rate on a recurring ask popup
September 22, 2020
Element tested: Advertising
View the experiment
-52.9
Page 1 of 32
1
2
3
4
5
Next ›
Last »