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Donation Pages

33.2% lift

Can introducing an exit intercept & symbolic ask to a serial ask donation form acquire more donors?

January 16, 2019 Element tested: Donation Pages Key Metrics | Conversion Rate Key Metrics | Revenue
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33.2
Not Valid

How adding background information in the copy affects donations

January 11, 2019 Element tested: Donation Pages
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13.8
Not Valid

How aligning the value proposition to the offer influenced donor conversion

December 19, 2018 Element tested: Donation Pages
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-6.3
Not Valid

The Impact of Making Two CTAs in one Appeal Pt. 1

December 19, 2018 Element tested: Donation Pages Email Fundraising Email Fundraising | Sender
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-59.9
-100.0% drop

The Impact of Making Two CTAs in one Appeal Pt. 2

December 19, 2018 Element tested: Donation Pages
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-100.0
-62.4% drop

How narrowing donation options from multiple to one affects donation revenue

April 16, 2019 Element tested: Donation Pages Key Metrics | Revenue
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-62.4
275.3% lift

How a more actionable title affects webinar registrations

January 11, 2019 Element tested: Donation Pages
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275.3
89.1% lift

How a radical redesign of an instant donation page impacts donor conversion

December 4, 2018 Element tested: Donation Pages
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89.1
Not Valid

How adding additional value proposition to a donation page affects conversion rate

November 19, 2018 Element tested: Donation Pages Key Metrics | Conversion Rate
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120.7