let us help

facebook ad

Not Valid

How changing ad copy impacted CTR on Facebook ads

December 16, 2024 Element tested: click through rate facebook ad
View the experiment
7.2
Approaching Validity

How changing the FB creative for an eBook offer impacted click through rate

January 6, 2025 Element tested: click through rate facebook ad
View the experiment
8.8
Not Valid

What happens when you replace an ad with a dear reader

January 17, 2025 Element tested: dear reader facebook ad
View the experiment
-1000000.0
-14.2% drop

Does adding a GIF to a Meta Experience increase clicks?

January 17, 2025 Element tested: click rate facebook ad
View the experiment
-14.2
-31.1% drop

How testing an organic single image ad creative against a carousel ad impacts clicks

January 17, 2025 Element tested: click rate facebook ad
View the experiment
-31.1
Not Valid

How using a more provocative title for the subject of a survey impacts Facebook ad clicks

January 21, 2025 Element tested: click rate facebook ad
View the experiment
-1.1
Not Valid

How adding a CTA to a Facebook Ad impacted donations

February 3, 2025 Element tested: call to action donor conversion facebook ad
View the experiment
81.4
Not Valid

Does a targeted lookalike audience convert at a higher rate than a broad lookalike audience on Meta?

February 24, 2025 Element tested: Email Acquisition facebook ad
View the experiment
-72.5
18.1% lift

How retargeting direct mail recipients with Facebook ads during year-end impacts total revenue

February 28, 2025 Element tested: facebook ad Revenue
View the experiment
18.1