Use the Experiment Validator tool to verify your tests
It’s that time of year again…
Chances are you’re in the throes of planning your year-end campaign.
Am I right?
If you follow us on Twitter, you’ll know we recently released this study that outlines 5 simple things you can do to make your campaign stand from the typical year-end frenzy. This one here…
If you haven’t already, download it.
It’s based on our analysis of 17,263 year-end emails…and we’re giving it away so you can run a test in your campaign this year.
Well, if you do test one (or more) of the tactics in your year-end campaign (and you should – we’ve done the hard part for you already), you’ll be interested to look at this tool…
The NextAfter experiment validator.
You can even submit your validated experiment to our research library!
Sharing the results of your tests will boost your credibility. Show your clients (or donors) that you are serious about optimizing your results to accomplish your Mission.
Even if you didn’t run a full test, but tried one of the tactics, let us know how it went.
We listen and we’re here to help.
Start a conversation with a comment below or a Tweet @NextAfter_